Controller
TRADE ACTION eK
Pfalzburger Str. 12
10719 Berlin
Telefon: +49-30-884 75 900
Fax: +49-30-884 75 899
E-Mail: info@trade-action.com
Visit of our website
When you access our website, the company commissioned by us to operate the website processes and stores technical information about the terminal you use (operating system, screen resolution and other, non-personal features) and the browser (version, language settings), and particularly also the public IP address of the computer you use to access our website, as well as the date and time of access. The IP address is a distinct, numerical address under which your terminal sends and/or requests data to or from the internet. We and our service provider do not normally know the identity of the person behind the IP address, unless you disclose data to us during your use of the website which enable us to identify you. Users may also be identified if legal proceedings have to be taken against them (e.g. where our website is attacked) and we learn of their identity in the context of the investigations. You therefore do not normally need to worry about us being able to allocate your IP address to you personally.
Our service provider uses the processed data in non-personal form for statistical purposes, in order to enable us to understand which terminals and which settings are used to visit our website and to optimise the website where necessary. The statistics do not contain personal data. The legal basis for the production of statistics is Article 6 (1) f) GDPR.
Your IP address is also used to enable you technically to access and use our website and for the detection and defence against attacks on our service provider or our website. Unfortunately, attacks with the aim of causing damage to website operators or their users do occur (e.g. denial of access, spying on data, disseminating malware (e.g. viruses) or other illicit purposes). Such attacks would compromise the proper functioning of the data centre of the company commissioned by us, the use of our website and/or its functionalities, and the security of visitors to our website. IP addresses and the time of access are processed for the purpose of defending against such attacks. Via our service provider, we use this processing to pursue our legitimate interest to secure the functioning of our website and defend against illegal attacks against us and the visitors to our website. The legal basis for processing is Article 6 (1) f) GDPR.
The stored IP data are deleted (by way of anonymisation) when they are no longer needed for the detection or defence against an attack.
Use of Cookies
For the operation of our website and its functionality, we use a cookie that stores the language you have chosen for one year. This is a small file that is stored on your computer when your browser accesses our website. You can delete the cookie from your browser at any time.
Your rights
With regard to your personal data, you have in particular the right to information (Art. 15 GDPR), rectification (Art. 16 GDPR), deletion (Art. 17 GDPR), limitation of processing (Art. 18 GDPR) and data portability (Art. 19 GDPR). For more details, please refer to the legal regulations.
In addition, according to Article 21 GDPR, you have the right to object to the processing of your personal data which takes place on the basis of Article 6 (1) e) or f) GDPR; this also applies to profiling based on these provisions.
If you wish to exercise one of your rights, please contact us, the controller, using the above contact details. If you have any questions, please do not hesitate to contact us.
Existence of a right to complain to a supervisory authority
Under to Article 77 GDPR, you have the right, without prejudice to any other administrative or judicial legal remedy, to complain to the supervisory authority. In particular, this right may be exercised in the member state of your place of residence, your place of work or the place of the alleged breach, if you believe that the processing of the personal data concerning your person breaches the GDPR.
